How Laravel assists in improving the SEO of Web Apps?

Laravel is one of the most popular web application frameworks available today. It provides a number of features and functions that make developing web applications easier and faster. One of these features is its focus on SEO.

Laravel assists in the development of applications following modern conventions, with ease of configuration and compatibility with third-party libraries. Laravel development service offers you a website that can help you improve the SEO of Web Apps.

SEO is the practice of optimizing a website for Google search with the aim of improving the visibility and organic traffic of the site. Google’s algorithm is constantly evolving, and SEOs must keep up with the latest trends and changes to ensure that their sites are visible on the search engine results pages (SERPs). 

In this article, we will explore how Laravel can assist in improving the SEO of web apps. We will also look at some of the most popular Laravel SEO packages.

Laravel assists
Laravel assists

What is Laravel?

Laravel is a free, open-source PHP web application framework. It is designed to make the development process of web applications easier and faster.

Laravel is a model-view-controller (MVC) framework that encourages the use of the application programming interface (API) and helps in the separation of presentation and logic. 

The framework is based on Symfony, and hence, it inherits all the benefits of this framework. Some of the prominent features of Laravel are its speed, flexibility, security, and scalability. 

Laravel has been downloaded more than 2 million times and has a large community of developers who contribute to its development.

Benefits of Laravel for SEO

Laravel development services help with the development of modern web applications. One of the benefits of using Laravel is that it can help with SEO. Laravel provides a number of features that can improve the SEO of your website.

There are several benefits of using Laravel for SEO, including:

On-page SEO

Laravel comes with built-in caching for your websites, which is helpful for increasing page speed. As a result, it impacts your overall ranking on search engines. 

It also has a built-in routing system that makes it easy to create search engine-friendly URLs.  Laravel allows you to dynamically define your titles and keywords based on each page. 

This automatically affects your on-page SEO factors and gives you an edge on search engine results 

Website Design

Laravel’s templating engine uses clean and semantic HTML, which helps to improve the indexability of your pages.


Better indexability leads to easy crawling for bots from search engines which improves the chances of appearing at the top. With better website design it’s easier for businesses to make websites mobile-friendly and target customers using different devices as well. 


With clean HTML codes, it also becomes convenient for companies to add features or make any changes in the website that helps them in better SEO results.

Website Speed

Laravel’s powerful caching system allows you to cache your pages and assets for faster loading times. This makes it very easy to design and maintain large web applications. 


Speed and page load time plays a very important role in a website to appear in search results and hence it helps SEO results for the business. This also ensures a few other SEO key factors such as a low bounce rate, a higher chance of conversion, and a better customer experience.


Laravel websites allow businesses to add complex features, filters, and graphics that are useful for the end user. For example, adding filters also helps add more keywords, and an easy search for an audience helps achieve a higher SEO score.


Helper Functions 

Laravel’s easy-to-use Eloquent ORM makes it easy to create search engine-friendly database tables. 


Laveral also has helper functions for generating sitemaps, this function helps search engines to understand the flow of the website. This further benefits in better search results for the business.


A few other helper functions include adding meta tags, connecting websites to social media profiles, and route optimization. All these functions directly impact the SEO results of the business.

Better Security 

Setting up SSL certificates on Laveral will protect search engines and prevent the notice from appearing that diverts organic visitors away from your website. Your website will also become incredibly secure for your consumers after SSL security is added.  


Additionally Laravel’s robust security features help to protect your website from hackers and malware. When the credibility of the website improves the SEO of the website improves.

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Best practices for optimizing Laravel-powered Web Apps for SEO

There are a few best practices that you can follow to help optimize your Laravel-powered web app for SEO. 

One of the most important things is ensuring that your site is indexable by search engines. You can do this by making sure your site is properly formatted and by adding appropriate metatags to your pages.

Another important factor is the use of canonical URLs. When using multiple URLs for the same page, make sure you use the canonical version as the primary URL. This will help ensure that search engines index the correct page.

You can also improve your site’s ranking by adding relevant keywords to your titles and metatags, along with a trending content marketing strategy. By following these tips, you can help your Laravel-powered web app rank higher in search engine results pages.


Finally, the use of Laravel for SEO is also increasing. Laravel is a powerful PHP framework that can be used to create sophisticated websites and optimize them for search engines. If you are looking for a powerful and versatile SEO tool, Laravel is definitely worth considering.


Laravel’s focus on SEO helps to ensure that web applications developed using the framework are ranked higher by search engines. This makes it an excellent choice for developing web applications.


If you’re looking to improve the SEO of your website, then approaching adroit Laravel development vice is definitely worth considering. Its various features can help to improve the performance and architecture of your website, making it more search-engine friendly.


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Jigar Agrawal

Author Bio
Jigar Agrawal is Digital Marketing Manager at eSparkBiz
Technologies. He is passionate about anything related to
Digital Marketing. Wants to unlock the world of technology
and Social Media where every day there is a chance of new
possibility as well as innovation.


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