How to Make Money on TikTok – 7 Real Ways to Earn in 2024
Have you ever scrolled through TikTok and thought, “Could I actually earn money from this?” Are you wondering if TikTok success is only for teens and twenty-somethings? You’re not alone—many adults aged 35+ are realizing they can carve their own space on the platform.
The truth is, it’s not too late to learn how to make money on TikTok, and 2024 might be the best time to get started. With new tools, growing audiences, and diverse content types, there’s never been more opportunity for everyday creators to earn a living—no dancing required.
In fact, creators are using smart analytics strategies to grow efficiently. Here’s a powerful TikTok analytics guide that shows how even newcomers can track their metrics and start monetizing right away.

The Foundation: how to make money on TikTok Explained
1.Monetization Rules You Should Know
Before diving into the money-making methods, it’s essential to understand TikTok’s eligibility:
You must be 18+ to receive payouts
Have at least 10,000 followers for some programs
Stay compliant with TikTok’s community guidelines
2.What Tools Do You Need to Succeed?
You don’t need expensive equipment to get started. A modern phone, decent lighting, and consistent posting go a long way. More importantly, tracking performance helps refine your strategy over time.
Method 1: Join the TikTok Creator Fund
1.Requirements to Apply
The tiktok creator fund allows qualified users to earn money based on video views. Requirements typically include:
10,000 followers
100,000 video views in the past 30 days
A Pro Account
2.Pros and Limitations of the Program
While it offers passive earnings, the payout per view is relatively low. Still, it’s a good starting point if your content is getting steady traction.
Method 2: Explore TikTok Pulse for Ad Revenue
1.What Is TikTok Pulse and Who Can Join?
tiktok pulse is a monetization program that shares ad revenue with creators whose videos appear alongside top-performing content.
2.Real Earnings Potential from Pulse
It’s a competitive program, but if you maintain high engagement, Pulse can become a consistent income source. Boosting watch time is key—explore this guide on increasing watch time.
Method 3: Partner with Brands for Paid Deals
Finding Brand Collaborations That Match Your Niche
Brand deals can be highly profitable. Start by building content around a niche and then approach relevant brands. You can also register on platforms that match creators with sponsors.
Negotiating Fair Deals as a Micro-Influencer
Don’t undersell yourself. Even with a small following, if your audience is engaged, brands will pay for access. Always request data-backed compensation.
Method 4: Promote Affiliate Marketing Offers
1.Best Practices for Using Affiliate Links on TikTok
Affiliate marketing involves promoting products and earning a commission. Use short videos or “TikTok Made Me Buy It” trends to feature items.
2.Compliance Tips to Avoid Penalties
Always disclose affiliate relationships to maintain transparency and avoid account flags.
Method 5: Sell Your Own Products or Services
1.Physical vs Digital Products – What Works Better on TikTok?
Selling your own merch, digital courses, or services is an evergreen option. Digital products usually have higher margins and scale better.
2. Success Stories From TikTok Entrepreneurs
Many creators built full businesses by showcasing their products on TikTok and converting followers into loyal buyers.
Method 6: Use TikTok LIVE for Real-Time Earnings
1.How TikTok Gifts Work
During live sessions, viewers send gifts using TikTok coins. These gifts convert into diamonds and can be withdrawn as cash.
2.Live Engagement Tactics to Maximize Rewards
Use interactive tools like polls or giveaways to encourage real-time interaction. Promote your live schedule to build anticipation.
For an overview of TikTok’s monetization triggers, see how the algorithm really works in this guide to TikTok’s algorithm.
Method 7: Repurpose TikTok Content Across Platforms
1.Why Reposting Boosts Visibility and Income
You don’t need to reinvent the wheel. Repost your best-performing content to platforms like YouTube Shorts, Instagram Reels, and Pinterest.
2. Best Tools for Multi-Platform Distribution
Use schedulers or apps to auto-publish. Learn how in this smart repurposing guide.
Tracking Your Growth and Monetization Performance
Key Metrics That Matter Most
Watch time, engagement rate, and follower growth are essential. A spike in any of these can influence your eligibility for advanced programs.
Adjusting Your Strategy Based on Insights
Don’t be afraid to pivot your content style based on what’s working. Understanding performance metrics is a superpower. For example, explore this relevant framework to align your growth efforts with strategic outcomes.
Realistic Expectations and Long-Term Mindset
It may take weeks or months before you earn consistently. Focus on value, community-building, and sustainable practices instead of chasing virality.
Beyond the Basics: Strategic Growth Paths for TikTok Income
1. Building a Personal Brand That Sells
On TikTok, people don’t just follow what you say—they follow how you say it. Your personal brand is your silent salesperson.
Choose a signature look or color palette for your videos.
Develop a consistent tone—whether educational, humorous, or motivational—and stick with it.
Pro Tip: Craft a bio like “Helping beginners turn TikTok into monthly income” to communicate your purpose clearly.
2.Using Community Content to Build Loyal Viewers
Encourage followers to participate in challenges, reply to your prompts, or send user-generated content.
Launch weekly series like “Your Best Replies” or “The Funniest Question I Got”.
Showcase comments, reactions, or screenshots to validate your audience and boost engagement.
3. Collaborating with Other Creators in Your Niche
Collaborations are a powerful way to grow your reach without spending on ads.
Target creators with similar audiences but different content angles to avoid direct competition.
Types of collabs: joint LIVEs, Duets, reaction content, or coordinated challenges.
4. Monetizing TikTok Stories Effectively
Though underrated, TikTok Stories can deepen follower connection and drive conversions.
Use stories to preview affiliate links, announce flash sales, or share “behind the scenes” clips.
Add polls or quick surveys to let the audience shape your content roadmap.
5.Smart Paid Promotion for High-Converting Videos
Organic growth is great—but paid boosts can speed things up, especially for monetized content.
Allocate even $10/day to promote your best-performing videos with affiliate links or product offers.
Focus on videos with clear CTAs and measurable results.
Quick Comparison Table: What Makes Money Faster?
| Monetization Method | Speed to Income | Initial Requirements | Monthly Potential |
|---|---|---|---|
| TikTok Creator Fund | Medium | 10,000 followers | Low to Medium |
| TikTok Pulse | Long-Term | High-performing content | High if FYP is consistent |
| Affiliate Marketing | Fast | Product-focused videos | Medium to High |
| Selling Your Own Products | Medium | External store or checkout | Highly Scalable |
| TikTok LIVE Gifts | Fast | Engaging real-time streams | Moderate (gift volume varies) |
| Brand Deals | Medium to Long | Engaged follower base | High |
FAQs: Making Money on TikTok
Q1: How many followers do I need to make money on TikTok?
Most programs start at 1,000 to 10,000 followers depending on the method.
Q2: What’s the fastest way to monetize my TikTok account?
Affiliate marketing or live streaming gifts offer the quickest paths.
Q3: Do I need to show my face to make money?
No. Many faceless accounts earn through voiceovers, product showcases, or animations.
Q4: Can I monetize reposted or AI-generated content?
Not safely. TikTok’s rules prioritize original, engaging content.
Q5: Is TikTok monetization safe and stable long-term?
Yes, if you follow the rules and stay consistent in content and community focus.






